Oral-B has run clinical tests that have proven to whiten teeth* in just one day (*by the removal of surface stains) and even shows how you can maintain the whiteness of your teeth (with twice daily brushing) over time.

Yes, Oral-B PRO-3D White Clinical Intensive Whitening toothpastes have been thoroughly tested and are safe for use as directed. It does not damage the enamel or tooth structure. All Procter & Gamble products adhere to comprehensive safety standards, undergoing a rigorous scientific evaluation before going to market in compliance with local regulations. They are continuously monitored once in market

There is no bleach or peroxide in this product. The toothpaste contains silica, sodium hexametaphosphate & disodium pyrophosphate which provides excellent cleaning without damage to the enamel.

Oral-B PRO-3D White Clinical Intensive Whitening toothpastes do not penetrate dentin to whiten. It only removes stains on the outer surface of the enamel. The fluoride in it will penetrate tooth enamel and dentine (where it is exposed) to help fight cavities.

Indefinitely. The ingredients in Oral-B PRO-3D White Clinical Intensive Whitening toothpaste are recognized as safe for long term use. Oral-B PRO-3D White Clinical Intensive Whitening toothpastes have proven to be safe for long term and daily use for prevention of cavities and for control of tartar and stains build up.