Plaque Removal Product Range

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Electric Toothbrushes

  • Oral-B GENIUS 9000 White Electric Rechargeable Toothbrush Powered by Braun

    Know you’re getting a superior clean* with the Oral-B GENIUS 9000 electric toothbrush. This highly advanced brush features a dentist-inspired round head that surrounds and cups each tooth with dynamic oscillating, rotating and pulsating movements to remove up to 100% more plaque than a regular manual toothbrush.

  • Oral-B GENIUS 9000 Rose Gold Electric Rechargeable Toothbrush Powered by Braun

    Know you’re getting a superior clean* with the Oral-B GENIUS 9000 electric toothbrush. This highly advanced brush features a dentist-inspired round head that surrounds and cups each tooth with dynamic oscillating, rotating and pulsating movements to remove up to 100% more plaque than a regular manual toothbrush.

  • Oral-B GENIUS 9000 Black Electric Rechargeable Toothbrush Powered by Braun

    Know you’re getting a superior clean* with the Oral-B GENIUS 9000 electric toothbrush. This highly advanced brush features a dentist-inspired round head that surrounds and cups each tooth with dynamic oscillating, rotating and pulsating movements to remove up to 100% more plaque than a regular manual toothbrush. 


  • Oral-B GENIUS 8000 Electric Rechargeable Toothbrush Powered by Braun

    Know you’re getting a superior clean* with the Oral-B GENIUS 8000 electric toothbrush. This highly advanced brush features a dentist-inspired round electric toothbrush head that surrounds and cups each tooth with dynamic oscillating, rotating and pulsating movements to remove up to 100% more plaque than a regular manual toothbrush.

  • Oral-B SmartSeries 6000 CrossAction Rechargeable Electric Toothbrush with Bluetooth Connectivity

    The Oral-B SmartSeries 6000 electric toothbrush with Bluetooth Connectivity is the world’s first of its kind with Bluetooth connectivity. Bluetooth communication allows the brush to connect with your smartphone to give you real-time feedback on your brushing habits. The professionally inspired design of the CrossAction toothbrush head surrounds each tooth with bristles angled at 16°, and 3D cleaning action oscillates, rotates, and pulsates to break up and remove up to 100% more plaque than a regular manual toothbrush. The pressure sensor lights up if you brush too hard to prevent harmful over-brushing and there are 5 modes—Daily Clean, Gum Care, Sensitive, Whitening, and Deep Clean—and a timer to help you brush for a dentist-recommended 2 minutes. Best of all, it’s brought to you by Oral-B—the #1 brand used by dentists worldwide.


    • The world’s first of its kind electric toothbrush with Bluetooth communication between brush and smartphone
    • Removes up to 100% more plaque than a regular manual toothbrush
    • Clinically proven superior 3D cleaning oscillates, rotates, and pulsates to break up and remove up to 100% more plaque than a regular manual toothbrush
    • Bluetooth 4.0 connectivity connects to the Oral-B App and provides real-time brushing guidance that can be adjusted by your dental professional. Also receive focused care through personalized dental care journeys to meet your specific oral care needs.
    • Rechargeable electric toothbrush with 5 modes: Daily Clean, Gum Care, Sensitive, Whitening, and Deep Clean
    • Features Bluetooth Connectivity, Travel Case, Pressure Sensor, and Wireless SmartGuide
    • Included in pack: 1 rechargeable electric toothbrush handle, 4 brush heads, 1 charging station with brush head storage, travel case, and wireless SmartGuide
    • Satisfaction Guaranteed or Your Money Back: Try with no risk for 30 days. If you are not 100% satisfied, receive a full refund. Details on pack.

  • Oral-B Vitality Plus CrossAction Rechargeable Electric Toothbrush

    The Oral-B Vitality Plus CrossAction electric toothbrush provides a clinically proven superior clean versus a regular manual toothbrush. The professionally inspired design of the CrossAction toothbrush head surrounds each tooth with bristles angled at 16°, and 2D cleaning action oscillates and rotates for better plaque removal than a regular manual toothbrush. An in-handle timer helps you brush for a dentist-recommended 2 minutes, and best of all, it's brought to you by Oral-B—the #1 brand used by dentists worldwide.


    • Number 1 toothbrush brand recommended by dentists worldwide
    • Toothbrush designed to achieve an everyday clean
    • Enhanced 2D cleaning action. Oscillates and rotates to remove plaque better than a regular manual toothbrush
    • Included in pack: 1 rechargeable electric toothbrush handle, 2 CrossAction toothbrush heads, 1 toothbrush charger

Replacement Brush Heads

  • Oral-B Stages Power Kids Electric Toothbrush Replacement Heads

    The Oral-B Stages Power Kids replacement electric toothbrush heads, featuring Disney characters, are made for the smaller mouths of younger brushers, with a design inspired by the superior cleaning power of professional dental tools. The bristles and size are ideal for the hands and mouths of children, and each toothbrush head features Disney characters your kids will love. Recommended for children aged 3+ years.

    • Provide a gentle brushing experience
    • Ideal size and softness for the mouths of children
    • Makes brushing teeth fun with Disney characters

  • Oral-B CrossAction Replacement Brush Heads

    The Oral-B CrossAction toothbrush head features a round head design to clean tooth-by-tooth. Its CrissCross bristles are set at a 16 degree angle to effectively clean along the gumline and reach deep between teeth to lift and power away up to 100 per cent more plaque for a precise clean vs. a regular manual toothbrush.

    • Angled to reach deep between teeth
    • The CrossAction toothbrush head has precisely angled bristles set at 16 degrees
    • Indicator bristles fade as a sign to replace your toothbrush head for a good clean
    • Features specifically engineered bristles that are designed for complete tooth coverage
    • Remove plaque and leave your whole mouth cleaner than a regular manual toothbrush
    • Compatible with the entire lineup of Oral-B rechargeable electric toothbrush handles, except for Oral-B Pulsonic toothbrushes

  • Oral-B 3D White Replacement Brush Heads

    Has a specially designed polishing cup to help remove surface stains while bristles clean away plaque, and is ideal for advanced cleaning and whitening.

  • Oral-B Precision Clean Replacement Brush Heads

    The Oral-B Precision Clean bristles reach deep between teeth and cover more surface, leaving your whole mouth cleaner than a regular manual, and power away up to 100% more plaque for a precise clean vs. a regular manual toothbrush.

    • MicroPulse bristles provide a high quality deep clean between teeth
    • Designed to clean tooth by tooth
    • Indicator bristles fade as a sign to replace your toothbrush head for a good clean (about every 3 months)
    • Compatible with the entire lineup of Oral-B rechargeable electric toothbrush handles, except for Oral-B Pulsonic toothbrushes
    • Number 1 electric toothbrush brand recommended by dentists worldwide

  • Oral-B Dual Clean Replacement Brush Heads

    The Dual Clean replacement toothbrush head has two moving brush heads for a comprehensive clean. One bristle section moves side to side while the other oscillates and pulsates for twice the cleaning action. It can even penetrate hard-to-reach areas. Try the Dual Clean and discover a thorough, whole-mouth clean and feel fresher.

    • Dual head for complimentary cleaning movements for thorough cleaning and gentle gum massaging
    • Remove up to twice as much plaque as a regular manual toothbrush
    • With dentist recommended oscillate and rotate technology for maximum cleaning
    • Compatible with the entire lineup of Oral-B rechargeable electric toothbrush handles, except for Oral-B Pulsonic toothbrushes
    • Oral-B Indicator bristles: fade halfway down so you know when to replace your brush

  • Oral-B Sensitive Clean Replacement Brush Heads

    The sensitive replacement toothbrush head surrounds each tooth, for a tooth-by-tooth clean, and features gentle bristles. It is especially ideal for cleaning around sensitive and inflamed areas. It provides a better clean than a regular manual toothbrush and is designed for those seeking a gentle, yet effective, brushing experience.

    • Softer bristles for sensitive gums and teeth
    • Also recommended in the case of post-surgery, periodontal, and new dental implants
    • Removes up to twice as much plaque as an ordinary manual toothbrush
    • With dentist-recommended oscillate and rotate technology for maximum cleaning
    • Indicator bristles fade as a sign to replace your toothbrush head for a good clean (about every 3 months)
    • Compatible with the entire lineup of Oral-B rechargeable electric toothbrush handles, except for Oral-B Pulsonic toothbrushes

Manual Toothbrushes

  • Oral-B Pro-Expert Pulsar Gum Care Toothbrush

    Pulsar is the only toothbrush with revolutionary ProSoft bristles. These bristles gently pivot and pulse to lift off food and plaque and stimulate gums. Plus, Pulsar’s pressure-sensitive split head adjusts to the contours of your teeth to clean hard-to-reach places while moderating the amount of pressure applied to teeth and gums. The result is an effective clean and an outstanding sensory experience. Cleans teeth, stimulates gums while being gentle on teeth.


    • Battery-operated toothbrush penetrates deep between teeth
    • Sweeps away food and plaque from the tooth surface
    • Adjusts to the contours of your teeth
    • Moderates the amount of pressure applied to your teeth and gums
    • Pivoting and pulsing action to provide a clean you can feel

  • Oral-B Pro-Expert All Around Protection Toothbrush

    Oral-B Pro-Expert All-In-One manual toothbrush comes with CrissCross bristles that attack teeth plaque from a 16° angle. The toothbrush cleans along the gumline with its carefully polished end-rounded bristles and gently massages your gums with soft gum stimulators. Plus, the textured tongue cleaner helps remove germs on your tongue to leave your breath feeling fresh.


    • Removes up to 99% of plaque in hard-to-reach areas vs. a regular manual toothbrush
    • 16° angled CrissCross bristles flex and straighten to penetrate hard-to-reach plaque in-between teeth
    • Power Tip bristles help reach deep and clean hard-to-reach areas while still being gentle enough on your enamel

  • Oral-B Pro-Expert Pulsar Toothbrush

    Oral-B Pro-Expert Pulsar manual toothbrush brushes simultaneously pivot and pulsate with vibrating MicroPulse bristle to clean better than a regular manual toothbrush.


    • Battery-operated toothbrush penetrates deep between teeth
    • With vibrating bristles to clean better than a regular manual brush
    • Individually flexing sides

  • Oral-B Pro-Expert Extra Clean Toothbrush

    The Oral-B Pro-Expert Extra-Clean manual toothbrush eliminates up to 90% of dental plaque in hard-to-reach places (according to a clinical study carried out on a single use). It combines 7 dental benefits for a clean and healthy mouth. The CrissCross fibres are inclined at an optimum angle to eliminate plaque. Removes odour-causing germs from the tongue and stimulates gum. Removes plaque from larger spaces between the teeth and along the gumline.


    • Combines 7 dental benefits for a clean and healthy mouth
    • Eliminates up to 90% of dental plaque in hard-to-reach places (according to a clinical study carried out on a single use)
    • The CrissCross fibres are inclined at an optimum angle to eliminate plaque

  • Oral-B Pro-Expert Anti-Plaque Toothbrush

    How does Oral-B Pro-Expert Anti-Plaque work? Its flexing CrissCross bristles lift and sweep away plaque from an optimal angle. It's clinically proven to remove more plaque than a regular manual toothbrush and removes up to 90% of hard-to-reach plaque based on a single use clinical study. Oral-B, the #1 toothbrush brand recommended by dentists worldwide.


    • Removes 90% of hard-to-reach plaque
    • Superior clean vs. a regular manual toothbrush
    • Flexing CrissCross bristles lift and sweep away plaque from an optimal angle

  • Oral-B Pro-Expert Pro-Flex Manual Toothbrush

    Oral-B Pro-Expert Pro-Flex manual toothbrush has individual Pro-Flex sides with CrissCross bristles that adapt to the shape of the mouth to effectively remove plaque for a superior level of clean, while remaining gentle on teeth and gums.


    • 2 Flexing Sides! One Superior Clean with regular use vs. an ordinary manual brush
    • Oral-B Pro-Expert Pro-Flex manual toothbrush removes up to 93% of plaque in hard-to-reach areas
    • Better cleaning at the gumline vs. an ordinary manual toothbrush
    • Dentists recommend changing toothbrush every 3 months

Kids

  • Oral-B Stages Power Kids Rechargeable Electric Toothbrush featuring Marvel Avengers

    The Oral-B Stages Power Kids rechargeable electric toothbrush moves with oscillating-rotating action for an advanced clean, helping your kids have fun while they get the most out of their oral care routine. This rechargeable electric toothbrush features extra-soft bristles for young mouths and is compatible with the Disney Magic Timer App by Oral-B. Download the app to help your kids brush for a dentist-recommended 2 minutes and learn proper oral care habits that will last them a lifetime.

    • Helps to develop healthy brushing habits
    • Distinct shape allows the toothbrush head to surround each tooth for individual cleaning
    • Soft bristles clean teeth as gently as a soft manual brush
    • Makes brushing teeth fun with Disney characters
    • Rechargeable battery lasts up to 5 days
    • Recommended for age 3+

  • Oral-B Stages Power Kids Rechargeable Electric Toothbrush featuring Disney Cars & Planes

    The Oral-B Stages Power Kids Electric Toothbrush moves with oscillating-rotating action for an advanced clean, helping your kids have fun while they get the most out of their oral care routine. This rechargeable electric toothbrush features extra-soft bristles for young mouths and is compatible with the Disney Magic Timer App by Oral-B. Download the app to help your kids brush for a dentist-recommended 2 minutes and learn proper oral care habits that will last them a lifetime.

    • Helps to develop healthy brushing habits
    • Distinct shape allows the toothbrush head to surround each tooth for individual cleaning
    • Soft bristles clean teeth as gently as a soft manual brush
    • Makes brushing teeth fun with Disney characters
    • Rechargeable battery lasts up to 5 days
    • Recommended for age 3+

  • Oral-B Stages Toothpaste featuring Disney Cars & Planes

    Oral-B Stages Toothpaste featuring Disney Cars & Planes is recommended for the dental hygiene of children. The gel texture of this toothpaste is rich in fluoride to enhance the protection against cavities.

    • Fluoride toothpaste
    • Sugar-free gel
    • Special nozzle dispenses paste in fun shapes
    • Ages 5-7 years
    • 1100ppm fluoride
    • Tutti Frutti and Fruit Blast flavours

  • Oral-B Stages Power Kids Rechargeable Electric Toothbrush featuring Disney Mickey Mouse

    The Oral-B Stages Power Kids Rechargeable Electric Toothbrush, featuring Mickey Mouse, moves with oscillating-rotating action for an advanced clean, helping your kids have fun while they get the most out of their oral care routine. This rechargeable electric toothbrush features extra-soft bristles for young mouths and is compatible with the Disney Magic Timer App by Oral-B. Download the app to help your kids brush for a dentist-recommended 2 minutes and learn proper oral care habits that will last them a lifetime.

    • Helps to develop healthy brushing habits
    • Distinct shape allows the toothbrush head to surround each tooth for individual cleaning
    • Soft bristles clean teeth as gently as a soft manual brush
    • Makes brushing teeth fun with Disney characters
    • Rechargeable battery lasts up to 5 days
    • Recommended for age 3+

    £0.00 MSRP
  • Oral-B Stages Power Kids Battery Toothbrush featuring Disney Frozen

    Oral-B Stages Power Kids is a battery toothbrush for kids featuring Disney Frozen characters. It has extra-soft bristles, which are gentle on children's gums. Appropriate for children aged 3+ years.

    • Rotating brush head with raised center row to clean chewing surfaces where cavities tend to form
    • Ergonomic handle designed for children's small hands
    • Effective and gentle cleaning
    • Use with the Free Disney Magic Timer App

  • Oral-B Stages Power Kids Battery Toothbrush featuring Disney Cars

    Oral-B Stages Power Kids is a battery toothbrush for kids featuring Disney Cars characters. It has extra soft bristles, which are gentle on children's gums. Appropriate for children aged 3+ years.

    • Rotating brush head with raised center row to clean chewing surfaces where cavities tend to form
    • Ergonomic handle designed for children’s small hands
    • Effective and gentle cleaning
    • Use with the Free Disney Magic Timer App

Toothpaste & Mouthwash

  • Oral-B 3D White Luxe Healthy Shine Toothpaste

    Oral-B 3D White Luxe Healthy Shine toothpaste contains a luxury formula with a combination of whitening ingredients. Using Oral-B 3DWhite Luxe Healthy Shine on a daily basis helps to ensure a clean and healthy smile.

    • Removes up to 90% of surface stains in 7 days
    • Replenishes your enamel with essential minerals
    • Gives you instantly shiny teeth

  • Oral-B Pro-Expert Strong Teeth Toothpaste

    Oral-B Pro-Expert Strong Teeth toothpaste rejuvenates and strengthens your teeth from the exposed root to the tip. This is thanks to a high level of active ingredients that act on gums, at the gumline, and the tooth surface to fight the root causes of weakened teeth.

  • Oral-B Pro-Expert Professional Protection Toothpaste

    Oral-B Pro-Expert Professional Protection Toothpaste, developed with Oral-B experts, protects the 8 areas dentists check most. It contains Stannous Fluoride Complex, a unique combination of ingredients. It targets and protects against the issues it finds in your mouth: cavities, plaque, gum problems, sensitivity, stains, bad breath, tartar and enamel erosion.

    • Healthier and stronger teeth starting from day 1, with continued use on plaque and enamel erosion vs. ordinary toothpaste.
    • Toothpaste from the number 1 toothbrush brand recommended by dentists worldwide
    • Oral-B's best protection technology - 3x Better protection (on enamel erosion and sensitivity vs. Oral-B 3DW Brilliance Toothpaste)
    • With Stannous Fluoride Complex
    • Clean mint flavour

  • Oral-B 3D White Luxe Pearl Shine Whitening Toothpaste

    Oral-B 3D White Luxe Pearl Shine whitening toothpaste removes up to 90% of surface stains in 7 days and contains natural pearl extract. It has unique Whitelock technology to help protect from future stains.

  • Oral-B 3D White Luxe Perfection Toothpaste

    Our Oral-B 3D White Luxe Perfection toothpaste works to enhance your smile's beauty, offering both amazing stain-lifting and stain prevention benefits, while protecting your enamel. Try our toothpaste with the rest of our collection for even better results.

    • Further reduce surface stains—clinically proven to reduce surface stains up to 100% in 3 days
    • Strengthen enamel 
    • Stain-lifting and stain prevention benefits

  • Oral-B 3D White Luxe Glamorous White Toothpaste

    Removes up to 90% of surface stains for visibly whiter & shinier teeth in 5 days! Oral-B 3D White Luxe Glamorous Shine toothpaste goes beyond your smile to let you shine. Its unique combination of dual silica and radiance technology removes up to 90% of surface stains in 5 days and leaves a natural shiny layer after first brushing, for whiter, shinier and healthy teeth. Get ready to experience a 3D White smile!

    • Enamel safe whitening
    • Removes up to 90% of surface stains in 5 days
    • Shines to brighten in just 1 brushing

Floss

  • Oral-B Satin Tape

    Oral-B Satin Tape is made of a silky ribbon-like floss that wraps comfortably around fingers and slides smoothly between teeth and below the gum line for a more elegant experience. Oral-B Satin Tape’s 2-layered design effectively removes plaque and food particles to help prevent cavities and gum problems, offering a simple and easy way to greatly improve the health of your teeth and gums. The floss is easy to insert and handle to help you reach even the tightest spots, lets you know it’s working by adding a burst of mint freshness and is gentle on gums and fingers for your comfort.


    • Flossing action for a fresh clean feeling
    • Burst of freshness
    • Wide satin-like ribbon
    • Comfort Grip

  • Oral-B Essential Mint Floss

    Brushing alone can't get to all the hard-to-reach places where plaque builds up. But Oral-B Essential Mint floss can help. With its light wax coating and its shred-resistant texture, Oral-B Essential Mint floss slides easily between.


    • Cleans where your brush can't reach
    • Removes plaque-bacteria in interdental space and at the gumline
    • Thin and easy to slide through hollow core technology

  • Oral-B Super Floss

    Oral-B Super Floss is ideal for cleaning braces, bridges and wide gaps between teeth. It has 3 unique components: a stiffened end, spongy floss, and regular floss. They all work together for maximum benefits.


    • Stiffened end to floss under appliances
    • Spongy-floss to clean around appliances and in wide spaces

  • Oral-B Pro-Expert Premium Floss

    Oral-B Pro-Expert Premium floss slides easily between your teeth to help prevent gum problems, leaving a minty cool feeling in your mouth.


    • Clinically proven to reduce gingivitis
    • Gentle on fingers and gums

  • Oral-B Essential Original Floss

    Oral-B Essential floss provides advanced flossing action for a fresh, clean feeling in your mouth. Its advanced, 2-layered design provides superior strength, easy handling, and comfort.


    • Satin-like finish is gentle on gums and fingers for your comfort
    • Easy to insert, so you can reach even the tightest spots
    • Comfortable to handle, even when wet

  • Oral-B 3D White Luxe Floss

    Slides easily and helps prevent surface stains between teeth by removing plaque that can lead to unsightly tartar. Brushing alone can't get to all the hard-to-reach places where plaque builds up. But Oral-B 3D White Luxe Floss can help. With its light wax coating and its shred-resistant texture, it slides easily between your teeth and just below the gumline.


    • Gingivitis prevention
    • Whitening floss
    • Gentle on teeth and gums